Our Services

Websites. Apps. Ads. Customer Retention.

Valerian Web Co helps businesses attract customers, convert opportunities and bring customers back — through custom websites, business applications, advertising and customer retention systems.

Website Packages

Three Ways to Get Online

Clear, packaged pricing in rand. Pick the one that fits where your business is today.

Starter

A bespoke website to get your business found and trusted online.

R2,500–R3,500once-off
  • 5-page bespoke website design
  • Mobile-first, responsive build
  • SEO basics — meta tags, sitemap, speed
  • Contact form + WhatsApp button
  • Google Business Profile setup
Start with Starter
Most popular

Professional

Everything in Starter, plus the copy and tracking that turn traffic into leads.

R3,500–R4,500once-off
  • Everything in Starter
  • Professional copywriting
  • Analytics & conversion tracking setup
  • Lead capture forms & free-quote flow
  • Advanced SEO on applicable pages
Start with Professional

Enterprise

A fully-featured build with e-commerce, booking systems and automation.

R4,500–R6,000once-off
  • Everything in Professional
  • E-commerce & online payments where applicable
  • Booking & appointment systems
  • AI chatbot integration
  • Monthly performance report
Start with Enterprise

Build prices are once-off, in ZAR, and may vary with scope. Maintenance from R850/month. Custom apps, advertising and customer retention are quoted separately.

Websites

Fully Custom Websites, Built Around Your Business

Every website we build is custom-designed — never a generic template. Your site is designed for your customers and built to turn visitors into enquiries, bookings and sales.

Fully CustomBuilt Around Your BusinessDesigned for Your CustomersMobile ReadyBuilt to ConvertSEO ReadyAI-PoweredSupported After Launch

What Your Website Can Include

Where appropriate to your business and package level.

Fully custom website design
Mobile, tablet & desktop responsive
Custom business layouts
Domain
Hosting
SSL / security
Contact forms
WhatsApp integration
Social media integration
Google Maps / location integration
Booking & appointment systems
AI chatbots
Basic SEO
Advanced SEO on applicable packages
Google visibility optimisation
Google Business Profile setup
Website analytics
E-commerce on applicable packages
Online payments
Website maintenance
Backups
Technical maintenance
Bug fixes
Performance monitoring
AI chatbot maintenance
Ongoing support
Unlimited reasonable revisions during the build

Clients provide their own business content, photographs, logos and brand assets unless otherwise agreed.

AI Chatbot

Included with every website package — tailored to your business and your package, never a fixed template.

Answers common questions
Shares business information
Guides customers to the right service
Collects enquiries and booking details

Google Business Profile

Set up and optimised as part of your website, so your business shows up properly across Google.

Profile setup & optimisation
Business information updates
Photos & Google Posts
Review management & monitoring

E-Commerce

Available on higher website packages, with a full online buying experience.

Online store & product listings
Shopping cart & checkout
Online payments
Advanced inventory management scoped separately

Support & Maintenance

Every website package includes ongoing support, so your site stays secure, fast and current after launch.

Hosting
Domain renewal
Security
Backups
Technical maintenance
Bug fixes
Minor content updates
Performance monitoring
Basic SEO maintenance
AI chatbot maintenance where applicable

Clients receive the access they need for their business, while Valerian retains technical and admin control of the underlying systems.

Maintenance is billed monthly and can be cancelled anytime — no long-term contract.

Website Packages

Starter R2,500–R3,500 · Professional R3,500–R4,500 · Enterprise R4,500–R6,000 — once-off build, with maintenance from R850/month.

Built Into Every Project

Responsive Design
Mobile-First
Fast Performance
Secure & Reliable
Data-Driven
Ongoing Support
Apps

Custom Apps & Business Systems

We design and develop custom digital applications and business systems built around the way your business operates.

Customer-facing apps
Internal business systems
Stock management systems
Inventory systems
Booking systems
Customer management systems
Dashboards
Customer portals
Business operation systems
Workflow systems
Automation systems
Custom tools

Apps are not automatically included in website packages — they are quoted separately.

Custom Apps
From R7,500

Every app is different, so each project is quoted on:

Functionality
Complexity
Integrations
Number of users
Business requirements
Development scope
Advertising

Advertising That Puts Your Business in Front of the Right People

We plan, build and manage paid campaigns across the platforms your customers actually use — and keep optimising them over time.

Meta AdsFacebookInstagramGoogle AdsTikTokLinkedIn

What's Included

Full campaign management, end to end.

Advertising strategy
Campaign planning
Campaign setup
Audience targeting
Ad copywriting
Creative direction
Ad creative & design
Conversion tracking
Campaign monitoring
Campaign optimisation
Performance analysis
Reporting
Ongoing campaign management

Advertising Management Pricing

20% of monthly ad spend
Minimum management fee: R1,000/month

Advertising budget is paid separately to the advertising platform — it is not included in Valerian's management fee.

Example only: a client spending R5,000 per month on advertising pays a R1,000 management fee per month. This is an example — your advertising budget is entirely up to you.

We also manage advertising on other relevant platforms depending on your business and audience.

Customer Retention

Customer Retention System

Turn more first-time customers into returning customers. We build systems designed to help your business stay connected with customers after the initial interaction — so the relationship doesn't end at the sale.

What The System Can Do

Configured around your business, your customers and your package level.

Customer database
Automated follow-ups
Email follow-ups
WhatsApp automation where applicable
SMS automation where applicable
Promotional campaigns
Discount & offer notifications
Abandoned inquiry follow-ups
Appointment reminders
Review requests
Birthday & anniversary messages
Re-engagement campaigns
Loyalty & reward systems
Customer segmentation
Repeat-purchase reminders
Customer behaviour tracking
Automated customer journeys
Retention analytics

Retention Levels

Monthly, no long-term contract — cancel anytime.

Basic

R750/month

Stay connected with every customer after the first interaction.

Customer database
Automated follow-ups
Email / WhatsApp / SMS automation where applicable
Review requests
Appointment reminders
Promotional notifications
Basic re-engagement

Advanced

R1,500/month

Segment your customers and run smarter, more targeted campaigns.

Everything in Basic
Customer segmentation
Repeat-purchase campaigns
More advanced automated sequences
Re-engagement campaigns
Loyalty & reward functionality
Customer behaviour tracking
Advanced promotional automation

Premium

R2,500/month

Full retention automation with multiple customer journeys.

Everything in Advanced
Full retention automation
Advanced customer segmentation
Multiple automated customer journeys
Advanced campaigns
Deeper customer insights
More extensive business integrations
Ongoing optimisation

Third-party WhatsApp, SMS, email or other communication usage costs may apply and are not represented as unlimited unless specifically configured.

Packages

Five Ways to Grow With Us

Every package starts with a custom website — build price from R2,500, chosen separately — then adds advertising and customer retention as your business grows.

Starter

Website

Build Your Digital Foundation

Businesses that primarily need a professional online presence.

Website from R2,500
Chosen separately — pick the website package that fits your business
Fully custom website design
Mobile, tablet & desktop responsive
Domain, hosting & SSL
Contact form, WhatsApp & social integration
AI chatbot, Google Business Profile & analytics
Ongoing support & maintenance

Business

Website + Customer Retention

Build Relationships That Bring Customers Back

Businesses that want a website plus a system for staying connected with customers.

Website from R2,500
Chosen separately — pick the website package that fits your business
+ Customer Retention from R750/month
Everything in Starter
Customer retention system (Basic)
Customer database & automated follow-ups
Email, WhatsApp & SMS automation where applicable
Review requests & appointment reminders
Promotional notifications & re-engagement

Growth

Website + Advertising

Reach More Potential Customers

Businesses that want their website combined with paid advertising.

Website from R2,500
Chosen separately — pick the website package that fits your business
+ Advertising: 20% of monthly ad spend (min R1,000/month)
Everything in Starter
Advertising management across Meta & Google
Campaign strategy, setup & creative direction
Audience targeting & conversion tracking
Monitoring, optimisation & reporting
Ad budget paid separately to the platform

Scale

Website + Advertising + Customer Retention

Attract Customers. Bring Them Back.

Growing businesses that want both customer acquisition and customer retention.

Website from R2,500
Chosen separately — pick the website package that fits your business
+ Advertising (min R1,000/month) + Retention from R750/month
Everything in Growth
Customer retention system (Basic)
Automated follow-ups & re-engagement campaigns
Review requests & appointment reminders
Loyalty & repeat-purchase campaigns
Acquisition and retention in one connected system

Complete

Advanced Website + Advertising + Advanced Retention

Your Complete Digital Growth System

Established businesses wanting a comprehensive digital system covering website, advertising and advanced customer retention.

Website from R2,500
Chosen separately — pick the website package that fits your business
+ Advertising (min R1,000/month) + Advanced Retention from R1,500/month
Advanced custom website build
Advertising management across platforms
Advanced customer retention system
Customer segmentation & behaviour tracking
Multiple automated customer journeys
Ongoing optimisation & deeper reporting

Custom apps are quoted separately and are never included in a package. Advertising budget is paid separately to the advertising platform.

Have a Project in Mind?

Let's discuss your goals and find the right mix of website, apps, advertising and retention for your business.